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Background

Calbert Fernandes

I'm a Product Designer based in San Francisco.

An empathetic designer, a data-driven decision maker,

and a collaborative communicator.

Frame 1.png

[01]

2024

Changing Mindsets with
Interaction Design Principles

Research

Testing

Interaction Design

I collaborated with Alameda Food Bank to shift their model from food charity to food justice. This involved conducting research, engaging stakeholders, and developing a card game to educate on food justice principles. We refined the game through testing and workshops, ultimately creating a tool to foster critical thinking and systemic change within the organization.

Stakeholder Management

A person waiting for her Uber

[03]

2023

Researching the Pickup Experience
at SFO Airport

Research

Experience

Wayfinding

Researching the Uber app experience at SFO, highlights the challenges newcomers face with ride-hailing pickups. The project focuses on understanding this problem space, aiming to transform initial impressions and improve the introductory experience to urban transport services like Uber and Lyft.
 

Frame App Mockup

[04]

2023

Elevating Mobile Photography
with Frame App

Product Design

Mobile

Design System

Designing  a photo editing app, that blends professional-grade tools with captivating simplicity. This platform allowing users to effortlessly transform ordinary photos into stunning masterpieces and redefine their creative boundaries.

New Balance redesign screens

[05]

2023

Redesigning New Balance Web Experience

Web Design

Branding

Wireframes

Proposing a website redesign to bring New Balance's vibrant rebrand to life. This includes enhancing the visual aesthetics, improving accessibility, and creating an engaging and consistent user experience that mirrors the brand's newfound appeal to a diverse, younger audience.
 

Marekting Post.jpg

[02]

2024

Designing a Community-Driven Networking Experience for Young Designers

Branding

Web Design

Experience Design

I explored the challenges of fostering meaningful connections and professional growth within the design community. Through a blend of interactive workshops, peer review sessions, and creative networking opportunities, I created a unique event experience tailored to aspiring designers.

Stakeholder Management

Let's make beautiful
things together!

Got a project in mind? Say hi

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